(The Gear Loop) - Every connection to the internet has a number, otherwise known as an IP address, which will be collected when you use our site.

We use this to guess where our users are logging on from and protect ourselves from malicious attacks.


The Gear Loop uses a number of tools from third party suppliers like Google Analytics or Chartbeat.

The Gear Loop will not use cookies to collect personal information about you and all reporting data is anonymous and aggregated where possible.
However, if you wish to restrict or block the cookies that are set by The Gear Loop you can do so in your browser settings or by using opt-out services which are detailed below.

For more information on how to set your browser cookie restrictions, please refer to your browsers help function. Please be aware that restricting cookies could seriously restrict the functionality of our website.

You have the option to set your browser to accept all cookies, reject all cookies, notify you when a cookie is set, and delete cookies periodically (including third party behaviourally targeted advertising cookies). Each browser is different. Please visit All About Cookies where you may find more information about your specific browser, or select the "Help" menu in your browser.


Types of Cookies

Our cookies can be broken down into three distinct categories.


We use a number of tools to help us assess and improve the performance of our websites. In certain circumstances these tools will utilise cookies to anonymously track a user's path through our websites. This gives us valuable information to help us improve your user experience.


Sometimes we deploy enhancements to our websites to provide increased functionality using third party services. These enhancements could include providing users with related content both within our sites and via external links. In addition, we provide easy to use share buttons to enable users to quickly share content via social networks. These services can deploy cookies to track content that is relevant to you so we can provide you with a better and more personal service.


We use cookies to serve you with advertisements that are relevant to you rather than ones that are not. This means that if you are viewing articles and content related to mobile phones, then the adverts you see may also be related to mobile phones or related products or services. In this way we are able to offer you advertising for offers and products that are relevant to your specific needs at the correct time.



We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online using wherever possible two-step authentication. 


Cookies We Use

If you would like more information about the cookies used by ourselves and third party services, as well as information on how to opt-out, please see details and individual privacy policies listed below.


Cookie Type



The Gear Loop commonly uses third party analytics services to measure the effectiveness of our websites.

Use the following links to review their privacy policies and cookie opt-out procedures:

Google Analytics

Content Sharing

Across our websites, we provide the ability for users to share content across social networks such as Facebook, Twitter, LinkedIn, Google Plus, Pinterest and others through the use of convenient share buttons. These buttons can, in some cases, utilise cookies to identify when a user has shared a piece of content and track the popularity of that content.

Use the following links to review their privacy policies and cookie opt-out procedures:


Personalised Content

On a lot of content pages, we provide links to related content to provide a better user experience by providing easy access to further content which may be of interest.

Use the following links to review their privacy policies and cookie opt-out procedures:


Ad serving (targeted and non targeted)

So we can provide users with adverts for products, services and offers that are more of interest to users, we use targeted and non-targeted advertising services based on a users interests.

Use the following links to review their privacy policies and cookie opt-out procedures:

Magnite (previously Rubicon)
Xandr (previously Appnexus)
Amazon A9
Just Premium


Ad quality

Adverts aren't always fully under our control. From time to time, you may see adverts on our website that are a lower quality than you'd expect or result in unexpected actions - such as redirecting you elsewhere.

This is not our intention. We try to monitor all adverts that appear on Pocket-lint alongside our advertising partners, however this isn't always possible and some poorer adverts that aren't to our standard slip through.

Please let us know via the contact form if you see any advert that you feel isn't up to standard, so we can take steps to remedy them.